Always Ready for A Challenge!
Download this whitepaper on how ADage Marketing Group delivered results for a newly opened senior living community trying to fill during the onset of the COVID pandemic.
From mitigating negative feedback online to soliciting positive testimonials from families and professional partners to supporting operational challenges and delivering expertly timed communications - it was a multifaceted challenge that required the time-tested skills and agile, innovative strategy that ADage provides to every client.
Delivering Results in Crisis Conditions.
COVID impacted the entire industry, but with no ability to tour a beautiful, new building and newly welcomed residents unable to see their family, maintaining positive review status was essential. With the prospective resident or adult child's buying journey shifting to exclusively online, the volume and caliber of the reviews were salient in gaining market share at a critical time.
Download the full campaign recap.
'Review' the results of how an aligned strategy sustained engagement and agile execution drove census building brand awareness for a Florida new development.