Manufacturing Demand with Resonant Messaging

Download this whitepaper on how ADage Marketing Group delivered results for a trifecta of sales success using consumer segmentation and customized creative for three Life Plan Communities.

A sparkling new community? Nope. Renovated to the hilt? Not yet. Most affordable in the market? Not exactly. Available units? Sure, a slew of small one-bedrooms nestled in three aging communities awaiting or undergoing renovation.

What strategy could possibly fill those units in a market rife with competition offering multiple contract types and rental options, with target audiences in larger homes and reluctant to downsize to under 600 square feet?

Ours.

First, we get curious. Then, we get very, very specific.

Download the full campaign recap to see how the insights from the team at ADage Marketing Group delivers market-proven results.